Marketing Health Nutrition to Children

Marketing to Children

A changing market is creating new opportunities for health nutrition brands

Remember when children’s television revolved around ads for sugary cereals, sweet drinks, and the newest, most outrageous candy on the block? Well, according to a recent article written by Nanci Hellmich of USA Today, those days are swiftly coming to an end. The Walt Disney Co.—one of the most influential major media companies in America—is setting health standards for all food and beverage products advertised on its networks. Continue reading